Medite SmartPly Deploys Cutting-Edge Customs Intelligence in Ireland

Medite SmartPly has teamed up with Customs Support Group (CSG) in a game-changing partnership that blends Irish wood panel manufacturing with next-generation customs intelligence.

This collaboration is set to revolutionise Medite SmartPly’s supply chain operations, boosting throughput and establishing a new benchmark for speed and accuracy in their customs processes.

Medite SmartPly, a subsidiary of Coillte (Ireland’s state-owned forestry company), is a leading manufacturer of sustainable MDF and OSB panels. With manufacturing hubs in Clonmel and Waterford, the company benefits from proximity to Ireland’s major ports. However, this strategic location is only advantageous if coupled with seamless customs clearance to service key markets, most notably The United Kingdom post Brexit.

Real Irish Intelligence Meets AI Innovation

Under this new partnership, CSG will manage over 10,000 customs declarations annually for Medite SmartPly, ensuring a streamlined process for the company’s exports. The key to this success is CSG’s advanced AI capabilities, which have enabled the creation of an innovative interface that integrates Medite SmartPly’s ERP system with their customs system.

This cutting-edge blend of automation and human oversight includes extracting daily shipping data from logistics providers and inputting it into Medite SmartPly’s ERP system. Using CSG’s revolutionary Customs EDI system, customs declarations are then created, checked, and validated before submission to Revenue. The system also facilitates automated communication with hauliers, enabling a seamless, highly efficient turnaround.

This smooth workflow allows Medite SmartPly to maintain its high-speed supply chain, where every minute counts.

Doubling Down on Efficiency

Medite SmartPly’s logistics model is built on precision, with tight schedules for truck arrivals around port access windows. Any delay in customs clearance presents a significant risk to their operation. CSG’s rapid turnaround has become a cornerstone of Medite SmartPly’s decision to partner with them, as it ensures that delays are minimized and operations remain on track.

Quote from Jerry Anglim (Supply Chain Business Development Director – Medite SmartPly).

“Partnering with CSG allows us to deliver products seamlessly and confidently, knowing every customs procedure is handled professionally.”

Integration for the Future

CSG’s IT team is working closely with Medite SmartPly’s tech department to integrate the EDI system directly into Medite’s ERP platform. The ultimate goal is Full automation of the customs process, improving scalability and enhancing compliance across the board.

Compliance Without Compromise

Jocelyn, CSG’s Compliance Manager, plays a critical role in overseeing the declaration process to ensure regulatory standards are met. The EDI system is designed to minimise human error, supporting both high compliance and operational excellence.

“Businesses looking to improve their customs landscape need to understand that speed alone isn’t enough,” says Jocelyn. “It’s not just about being fast, but also about being razor-sharp on regulations. Right now, we’re navigating a minefield of shifting rules, suspended checks, and evolving standards. ICS2 Release 3 is live, CBAM reforms are underway, and UKIMS still has grey areas around at-risk goods. Add to that the EU’s steel tariff hikes, the US trade deal implications, and possible delays with the EU Deforestation Regulation (EUDR), and it’s a lot to stay ahead of.”

Jocelyn continues:

“And that’s just on the regulatory side. Trading conditions are equally volatile, labour shortages, ESG pressures, and the ongoing housing crisis are all squeezing supply chains. My job is to ensure that every declaration we touch is not only fast but future-proof. That’s what makes our partnership with Medite SmartPly work: we’re not just reacting; we’re anticipating.”

A Partnership Built on Speed, Control, and Collaboration

What makes this partnership truly stand out is its balance of speed, control, and collaboration. Medite SmartPly not only manages its own distribution but also works with a dedicated network of hauliers, all of whom now have direct access to an expert team of customs professionals.

If you want to learn how our team can support your operations and help you navigate the complexities of modern customs processes, get in touch with us today.